Personalise gifts and your styles
Personalise gifts and your styles
New in
When filigree ajouré-rib meets the finest lace from Calais. The sensual Maude Privé line captivates with refined fine rib fabric, which is knitted as a tube without any side seams. These masterpieces with passion delicately caress any body. Made from finest Swiss Cotton, the underwear and ready-to-wear tops are handmade in Switzerland and finished with French woven lace. The iconic Maude Privé series is now also available in the feminine natural colors graphite grey and mauve, in addition to black, écru and blush.
Swissness – passionate craftsmanship and local production since Pauline Zimmerli founded the company in 1871.
Quiet Luxury – timeless, puristic underwear, nightwear and loungewear with authentic design and love of detail.
Finest Quality – the highest Swiss quality made from the most exclusive natural fibres for a unique feeling of well-being and lasting pleasure.
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